Author: Todd Hanle

Posted: March 20, 2025

Spring is a season of transformation. Nature reawakens, turning dormant landscapes into vibrant, thriving environments — fresh, vibrant, and full of possibility. Print marketing follows a similar path in an era dominated by digital advertising and online interactions.

In a world where screens demand our constant attention, print offers something different: presence, permanence, and authenticity. Much like spring, print is about renewal, reawakening, and rediscovering the things that truly matter.

What Spring and Print Have in Common

They Are Both Tangible – A printed piece, like the first blossoms of spring, engages the senses in a way that most other mediums simply can’t. You can touch it, feel the weight of the paper, admire the texture and the craftsmanship. It’s real. It’s present.

They Create Moments of Pause – Spring has a way of making us slow down, step outside, breathe, and take in the world around us. Print does the same. It interrupts the hustle and bustle of everyday life, offering a moment of quiet, a space to focus and engage deeply without distraction.

They Leave a Lasting Impression – A beautiful landscape in full bloom lingers in the mind long after you’ve taken in its beauty. So does a well-crafted print piece. Unlike an ad that disappears with a click, a printed piece sticks around — on desks, countertops, and in the hands of those who receive it.

They Mark a Fresh Start – Spring is a time for renewal, for clearing away the old and making space for the new. Similarly, print allows brands to refresh their message, present themselves in a new light, and reconnect with audiences in a more intentional, meaningful way.

But here’s where they differ—spring happens on its own. Print requires intention.

The flowers will bloom, the trees will bud, the world will wake up — whether we do anything or not. But for print to be effective, it takes thought, strategy, and a skilled partner to help execute.

A beautiful printed piece isn’t an accident; it’s a deliberate choice. From the weight of the paper to the richness of the ink, every detail is a conscious decision —a reflection of a brand that values substance and quality.

As the world rushes forward, print allows us the opportunity to reach out to people, captivate their senses, tell a story, create lasting memories, and deliver exception results.

If you’re looking for a way to connect with your audience in a meaningful, lasting way, print may just be the answer. It’s not fleeting. It’s not disconnected. It’s something real — just like the best moments of spring.

Let’s bring your brand to life with print this season. Contact us today to create something truly unforgettable.

Posted: March 17, 2025

St. Patrick’s Day reminds us that luck can be thrilling, but in marketing, success isn’t found at the end of a rainbow—it’s built with strategy. The real “pot of gold” lies in a data-driven, multi-channel marketing approach that blends print marketing, direct mail campaigns, and digital advertising—a winning trio that delivers both instant engagement and long-term brand loyalty.

Rather than treating these as separate tactics, today’s most successful brands weave them together to maximize reach, deepen customer relationships, and drive impressive ROI. Let’s explore how merging print, direct mail, and digital marketing creates a high-impact strategy that turns prospects into loyal customers.

Why an Integrated Marketing Strategy Strikes Gold!

Marketing isn’t print vs. digital. It’s print + digital. It’s about harnessing both for maximum impact. Each channel has its own strengths, and when combined, they create a synergy that stands out and amplifies results.

Print Creates a Lasting Impression – Premium print materials give brands a tangible presence that customers trust and remember. A well-designed brochure, flyer, or catalog provides a lasting touchpoint that stands out in a digital world.

Direct Mail Breaks Through the Noise – With email inboxes overflowing and online ads everywhere, direct mail commands attention and feels more personal. A beautifully designed postcard, promotional mailer, or note creates a memorable brand experience.

Digital Marketing Drives Real-Time Engagement – Social media, email marketing, and paid ads provide real-time customer interactions and deliver measurable insights that fine-tune campaign success.

By combining these three powerhouses, businesses can increase brand visibility, build credibility, and drive conversions — no leprechaun required.

Turn Print and Direct Mail into Digital Gateways

• Incorporate QR codes, personalized URLs (PURLs), and social media handles
  on printed materials to guide customers to your website, landing page, or online
  store.
• Use direct mail as a follow-up tool to re-engage website visitors or dormant and
  inactive email subscribers, leading them back to your digital platforms.

Leverage Digital Insights for More Targeted Print and Mail Campaigns

• Retarget online visitors with a personalized postcard, catalog, or exclusive discount offer to reinforce interest and drive conversions.
• Send direct mail pieces based on past purchases or browsing behavior, ensuring every touchpoint feels tailored and relevant.

Create a Multi-Touchpoint Marketing Campaign

• Kickstart your strategy with a digital ad campaign, follow up with a direct mail piece, and seal the deal with an email reminder.
• Utilize print materials at events, trade shows, or in-store promotions to capture leads and drive them to your online platforms.

Boost Social Media Engagement with Print and Direct Mail

• Run a social media contest where participants scan a QR code from a postcard to enter.
• Send exclusive invitations via direct mail for webinars, virtual events, or members-only online promotions.

This 360-degree marketing approach ensures your brand stays top-of-mind, driving awareness, engagement, and conversions at every touchpoint.

St. Patrick’s Day is a time for luck, but in marketing, getting to the end of the rainbow comes from a well-planned strategy. Businesses that combine print, direct mail, and digital marketing create a high-performing, multi-channel approach that expands brand reach, strengthens customer loyalty, and increases revenue.

Ready to Find Your Marketing Pot of Gold?

Contact JTS today to craft a fully integrated marketing campaign that turns strategy into success! Whether it’s premium print materials, high-impact direct mail, or cutting-edge digital marketing, we’ll help you build a marketing mix that drives real, measurable results.

Posted: February 7, 2025

HARTLAND, Wis., Feb. 10, 2025 (GLOBE NEWSWIRE) — JTS, a leading provider of integrated marketing services, today announced its acquisition of Madison-based AM Solutions as part of its strategic growth plan. The acquisition also coincides with the relaunch of JTS’s brand, dropping “Direct” from its name to better reflect its expanded capabilities and diverse service offerings.

This dual milestone marks a new era for the 25-year-old marketing company, which has evolved from a direct mail and printing powerhouse into a robust, data-driven marketing solutions provider. The rebrand and acquisition align with JTS’s vision to offer clients a more comprehensive, personalized approach to achieving marketing success across multiple channels.

“AM Solutions has built a strong reputation for client satisfaction and expertise, which makes them a natural fit for JTS,” said JT Shinners, CEO of JTS. “By integrating AMS’s talented sales and production teams and advanced capabilities, such as high-speed inkjet printing, intelligent inserting, and large-format printing, we are taking our services to the next level. This acquisition positions us to offer even more tailored solutions that meet the ever-evolving needs of our clients.”

The AM Solutions facility in Edgerton will remain fully operational, with no disruption to AMS’s ongoing operations, allowing AMS’s talented team to ensure seamless service for their existing clients. JTS will leverage AMS’s resources and expertise in high-speed inkjet printing, large-format printing, and intelligent inserting to enhance its existing offerings. These capabilities strengthen JTS’s extensive service lines, which already includes direct mail campaigns, digital and mobile marketing services, offset printing, print-on-demand, and data-driven insights.

Dean Gille, President of AM Solutions, shared his enthusiasm for the partnership: “Joining forces with JTS is an exciting step for AM Solutions. Their resources, vision, and commitment to innovation will open new doors for our employees and customers. Together, we’ll be able to provide a broader range of marketing solutions while continuing to deliver the outstanding service our clients have come to expect.”

As part of its rebranding, JTS has also unveiled a new logo, website, and brand platform to reflect its expanded vision. The company now provides a high-touch agency approach, using geolocation, household demographics, online behaviors, and interests to help clients precisely target their audiences and maximize ROI.

“The rebranding isn’t just about a new name and logo; it’s about who we are today and the value we bring to our clients,” added Shinners. “We’ve grown beyond direct mail to offer comprehensive marketing solutions that integrate seamlessly across channels. It’s all about helping our customers succeed with precision and personalization.”

The acquisition of AM Solutions follows JTS’s earlier acquisition of MTI Connect in spring 2024, further expanding its reach and capabilities.

Todd Hanle, Founder and CEO of Todd Hanle Marketing Partners, who worked with JTS on the rebranding effort, said, “This is a pivotal moment for JTS. Diversification is crucial for growth, and JTS is leading the way — not only transforming their business but also empowering their clients to achieve remarkable results.”

About JTS
JTS is a customer-centric marketing solutions provider that helps businesses of all sizes create meaningful connections with their audiences through innovative, data-driven strategies. With over 25 years of proven expertise, JTS leverages advanced technologies and a highly collaborative approach to deliver targeted omnichannel campaigns, including direct mail, digital and mobile marketing, and print-on-demand solutions. Guided by our core values of integrity, innovation, and partnership, we are committed to empowering our clients to achieve sustainable growth and measurable results. Headquartered in Hartland, Wisconsin, JTS delivers personalized solutions that inspire action, build trust, and drive success. For more information, visit www.jtscorp.com.

About Todd Hanle Marketing Partners
Todd Hanle Marketing Partners is a dynamic, full-service marketing agency dedicated to driving growth and success for businesses through comprehensive and impactful marketing solutions. From branding and advertising to digital marketing, content creation, and campaign management, we deliver tailored strategies designed to engage audiences and exceed business objectives. With a collaborative approach and a deep commitment to client success, we partner with our clients to transform and build stronger brands, elevate and foster meaningful stories, and drive measurable results. For more information, visit www.toddhanle.com.

Posted: August 14, 2023

In this case study, we delve into a successful partnership between a healthcare provider and MTI Connect, a leading marketing agency. The goal was to generate patient appointments and revenue through a strategic and data-driven campaign. By understanding the preferences of the healthcare audience and adopting an omni-channel approach, the team achieved exceptional results.

Understanding Audience Preferences and Creating
an Effective Media Mix

A crucial aspect of the campaign was gaining a deep understanding of the preferred channels and devices of the healthcare audience. Through meticulous research and analysis, the team identified the most effective media mix to reach the target audience. This ensured that the campaign could engage with receptive audiences across various platforms, maximizing its impact.

Executing a Metrics-Driven Campaign

The campaign spanned several months, during which key metrics such as open rates, impressions, and clicks were closely monitored. This data provided valuable insights into the most effective strategies and messaging for engaging with the healthcare audience. Additionally, a matchback analysis was conducted to identify the creative formats that drove the highest number of new patient appointments and first appointment revenue for the healthcare provider.

Impressive Results and Business Impact

Through the collaborative efforts of the healthcare provider and MTI Connect, the campaign achieved outstanding results. The campaign generated an impressive 25,000 unique conversations, directly leading to 3,991 first appointments and $1.2MM in first appointment revenue. These tangible outcomes highlight the efficacy of the team’s data-driven approach, their ability to identify the most effective channels and formats, and their commitment to continuous improvement throughout the campaign.

Conclusion

This case study showcases the power of a data-driven approach and an omni-channel marketing strategy in driving patient appointments and revenue growth for healthcare providers. By understanding audience preferences, leveraging multiple channels, and continuously analyzing key metrics, the campaign yielded exceptional results. The collaboration between the healthcare provider and MTI Connect exemplifies the significance of data-driven decision-making and the continuous pursuit of improvement in healthcare marketing initiatives.

September 14, 2023

An insurance company headquartered in New York, is one of the top 50 leaders in providing medical, dental, vision, and home insurance to consumers. The policy and membership divisions were seeking a print and data partner with insurance expertise in digital variable printing, kit fulfillment, and deployment. With the need to welcome new policy holders, the onboarding process rapidly became intricate at a national level with multiple, customized variables needing to arrive to homeowners in a timely and accurate fashion.

Challenges and Strategies

Q: What capabilities exist to ensure policies are delivered daily and arrive in home on specific dates?
A: The client’s systems were designed to output standard assets and documentation, yet those items were not conducive for bulk mailing. A majority of the client software and CRM databases had constraints in delivering efficiently or were simple designed improperly. The team at MTI had the capability to ingest large volumes of data, transform it, and append the correct assets and barcodes to help National General receive significant postal discounts.

Q: What is the process and commitment for handling returned mail (e.g. undeliverable mail)?
A: MTI created QR codes for each policy mailing, which allowed data and information to be easily scanned and updated on a daily basis. This information was used by a customer service representative to support follow-up calls, and more to mitigate customer issues and servicing matters.

Q: What solutions to be implemented to give customer service representatives the proper insight into the status of a policy (e.g. mailing status)?
A: MTI created a custom portal for the customer service team to enter policy details (e.g. customer name, policy number, etc.). Our custom portal offered full visibility of where the policy was in the tracking process (e.g. mailing status, delivery date, address verification, policy holder change requests, and customized reports). All this supported the team operationally, and helped to mitigate reorders of policy documentation, which resulted in a 20% savings.

Results

REPORTING: Designed a CRM Portal, named Corby, which granted visibility into all documentation items, schedules, fulfillment, and creative assets.

SAVINGS: Utilized mail tracking, which saved the client 20% re-fulfillment of policy requests associated with policy printing, delivery, and shipping.

CUSTOMIZATION: Given the challenges of creating this program entirely from scratch, all components were purely variable and highly customized down to the policy holder. 2 cohesive packages with welcome letters, insurance cards, policy details.

SCALABILITY: The success of the program became extremely scalable with the ability to onboard new policy holders seamlessly given the automated processes.

METRICS: 500 to 2,000 policies delivered each day. 312,000 policies delivered annually.

September 14, 2023

A specialty furniture retailer was seeking to expand its Texas market share by targeting a new audience, New Movers. The goal was to drive more store sales and general new business, while expanding their acquisition efforts that were declining, stale, and at a competitive disadvantage.

Challenges

• The Texas market, as for many sectors, is often saturated.
• Historically, the client was at a competitive disadvantage with poor market share performance and was not in the right position strategically to reach new audiences in a timely and cost-effective manner.
• Gaining visibility into new prospect markets was a new perspective that required a different approach that blended digital and traditional marketing efforts.

Solution

The new mover campaign commenced with refining their current trading areas by using store purchase data from the past 24 months to better define each market. Secondly, from the Consumer Profile, the target audience was narrowed down to household incomes of $95,000+, with a mix of renters and homeowners. The digital ads and direct mail pieces were designed to be hyperlocal, highly targeted with specifics of the store creative including the store manager’s name and a “Welcome to the Neighborhood” incentive of a free in-home design consultation. Each New Mover household received 1 digital ad per day and 2 custom variable postcards over the course of 60-days The retailer was ecstatic about the fact that we identified key IP addresses and targeted new movers into their store areas on daily basis, bypassing all other intermediary steps that often cause needless delays.

Results

The campaign resulted in a return on Ad Spend of over 1600%. Over the four-month test, the households targeted resulted in 482 sales during this period returning more than $374,700, with an average sale of more than $777. More than half of the targets who viewed an online Ad Display also went to the physical store location, as opposed to just ordering products online.

Posted: January 18, 2024

At JTS, we don’t just provide services; we redefine the landscape of marketing by simplifying omni-channel strategies. Wondering what we do? The answer is straightforward: we make omni-channel marketing simple. Through strategic thinking and data-driven insights, we craft campaigns that not only capture attention but also inspire action among your existing and potential customers.

Omni-Channel Simplicity, Striking Results

Our commitment lies in delivering results that matter the most to your business. Whether it’s an integrated direct mail, digital, and mobile campaign or a print-on-demand and fulfillment program, JTS consistently delivers results. We take pride in our ability to seamlessly blend various channels to create impactful marketing campaigns.

High Velocity, High Touch, Precisely Focused

At the core of our approach is a high velocity, high touch, and precisely focused methodology for direct response marketing, document management, and automated communications. We understand the intricacies of reaching your audience effectively, and our strategies reflect this understanding.

Mission: Information, Insights, Interactions

Our mission is clear: to provide businesses with access to information, the ability to glean insights from data, and to create impactful interactions that create brand awareness, generate growth, and momentum for their brand. We go beyond just providing services; we become partners in your journey towards success.

Areas of Specialty

Omni-Channel Programs

Crafting campaigns that seamlessly integrate multiple channels for a unified customer experience.

Retargeting Campaigns

Strategically reaching out to potential customers who have shown interest but have not yet converted.

Digital Targeting for Small Businesses

Tailoring digital strategies to the specific needs and locations of small businesses.

Automated Trigger Programs

Implementing automated programs triggered by customer behaviors for timely and relevant interactions.

Highly Targeted Direct Mail and Email

Delivering personalized messages through highly targeted direct mail and email campaigns.

Print and Fulfillment of Marketing Collateral

Efficiently managing the printing and fulfillment of marketing collateral, including technical documents, flyers, and folders.

Acquisition & Retention

Strategizing for both acquiring new customers and retaining existing customers through tailored campaigns.

Data & Analytics

Harnessing the power of data with analytics, modeling, and profiling to make informed marketing decisions.

JTS is not just a service provider; we are your partners in achieving marketing excellence. Our commitment to simplifying omni-channel marketing, paired with a results-driven mindset, positions us as a reliable ally in your journey toward business growth. We are headquartered in Milwaukee, Wisconsin with a location in Phoenix, Arizona and are helping organizations across the country experience the power of strategic omni-channel marketing with JTS.

Posted: February 12, 2024

In an era dominated by online platforms and social media, the relevance of traditional printing and direct mail services may be questioned. However, the enduring truth is that these time-tested methods remain indispensable for businesses seeking to establish meaningful connections with customers, promote products, and convey vital information. Robust printing and direct mail services are essential components of a comprehensive and effective business marketing strategy.

Creating Lasting Impressions with Tangible Presence

In a digital world saturated with content, the impact of physical, tangible materials is unparalleled. Direct mail, encompassing postcards, brochures, and catalogs, offers a sensory experience that digital communication cannot replicate. The act of holding a professionally printed piece creates a lasting impression, elevating engagement and leaving a memorable mark. This tangible connection reinforces brand identity in a way that online ads often fail to achieve.

Targeted and Personalized Campaigns

Comprehensive printing and direct mail services empower businesses to execute highly targeted and personalized campaigns. Leveraging customer data enables tailoring messages and promotional materials to specific demographics, ensuring relevance and resonance. Variable data printing technology facilitates the inclusion of personalized details in each piece, enhancing the customer experience and fostering a sense of value and understanding. This level of customization surpasses the one-size-fits-all approach associated with digital marketing, creating a deeper connection with the audience.

Increased Visibility and Trust

Digital spaces are cluttered with advertisements, emails, and social media posts, making it challenging for businesses to capture and retain attention. Direct mail, however, has a higher likelihood of being seen and remembered. A well-designed, professionally printed piece stands out in a mailbox, providing a physical touchpoint absent in digital messages. Studies indicate that people trust print materials more than online content, establishing credibility and building trust with the audience, contributing to overall marketing success.

Integration with Digital Marketing

Comprehensive printing and direct mail services seamlessly integrate with digital marketing efforts, creating a synergistic and integrated strategy. Direct mail can drive traffic to online platforms through QR codes, personalized URLs, or exclusive online offers. This integration enhances campaign effectiveness, reaching customers through multiple channels and reinforcing the brand message. It also allows for better tracking and analysis, providing insights into the success of both print and digital components.

Customizable for Diverse Business Needs

Comprehensive printing and direct mail services offer a diverse array of customizable options. Whether promoting a new product, announcing a special promotion, or communicating vital information, print materials can be tailored to convey messages effectively. From local promotions with postcards and flyers to high-quality catalogs showcasing a range of products, the versatility of print materials adapts to various marketing objectives.

The role of comprehensive printing and direct mail services in business marketing is irrefutable. Despite the digital revolution, these traditional methods offer unique advantages, including tangible presence, targeted campaigns, increased visibility, integration with digital marketing, and customization. By incorporating print into a holistic marketing strategy, businesses can create a memorable and impactful brand presence that stands out in a crowded digital landscape. In the realm of marketing, sometimes, the classics endure for a reason.

For businesses seeking printing and direct mail solutions, JTS stands as a reliable partner. Our comprehensive services cater to diverse marketing and communication goals, ranging from traditional programs to specialized initiatives. Headquartered in Milwaukee, JTS ensures efficient and timely printing, mailing, and distribution services throughout the United States. Elevate your marketing strategy with JTS comprehensive printing and direct mail solutions tailored to your business needs.

Posted: March 14, 2024

In the dynamic realm of marketing, where attracting new customers is the focus, the true mark of success often lies in retaining existing customers. Modern marketers need to have effective customer retention strategies and a clearly defined marketing strategy that empowers businesses and organizations to foster lasting relationships and build a community of brand supporters.

The Importance of Customer Retention

Customer retention goes beyond mere transactions; it’s about creating lasting connections. Research consistently shows that retaining customers can be more cost-effective than acquiring new ones. Loyal customers are more likely to make repeat purchases, refer others, and become advocates for your brand in the marketplace.

Strategies for Retaining Customers

Personalized Communication

Harnessing the power of personalized communication through targeted messaging features is a strategic key to customer retention. By tailoring emails and offers according to individual customer preferences, businesses can significantly fortify the customer-business relationship. This tailored approach makes customers feel valued and understood. As businesses showcase their commitment to meeting individual needs and preferences, customers are more likely to stay loyal, appreciating the effort put into maintaining a personalized and meaningful connection.

Exclusive Loyalty Programs

As individuals reap the benefits of exclusive rewards tied to their loyalty, they not only feel valued but also develop a stronger connection with the brand. Loyalty programs, by their very nature, create a unique bond, encouraging customers to stay committed to a business that recognizes and rewards their ongoing support. This strategic initiative goes beyond transactions, forming a lasting relationship that contributes significantly to customer retention.

Exceptional Customer Service

By highlighting the importance of swift and effective assistance, businesses can create an environment where customers feel genuinely valued and heard. Recognizing the pivotal role exceptional support plays in customer satisfaction, businesses can leverage this approach to not only resolve issues promptly but also to instill a sense of trust and loyalty. In a competitive landscape, prioritizing seamless customer support becomes a crucial strategy in retaining customers and fostering enduring relationships based on exceptional service.

‘Surprise and Delight’ Campaigns

By going beyond customer expectations, businesses can create memorable and positive experiences for their customers. These campaigns involve personalized perks or exclusive offers that pleasantly surprise customers. Such initiatives not only enhance customer satisfaction but also strengthen the emotional connection between the brand and its customers. By consistently exceeding expectations, businesses can build a loyal customer base that appreciates the extra effort put into making their experience truly special. The element of surprise becomes a powerful tool in retaining customers, setting a brand apart in a competitive market.

Turning Customers into Brand Advocates

User-Generated Content Initiatives

By actively encouraging customers to share their experiences, businesses create an authentic narrative that resonates with a wider audience. When customers willingly share their positive interactions, it transforms them into genuine advocates, sharing their authentic stories with potential customers. This approach not only builds brand loyalty but also amplifies the reach of positive experiences, turning satisfied customers into vocal advocates who play a pivotal role in organic brand promotion. Harnessing the power of user-generated content becomes a key driver in cultivating a community of passionate advocates.

Referral Programs

Encouraging satisfied customers to become advocates by referring friends, family, and professional colleagues not only strengthens their connection to the brand but also extends the reach of positive experiences. Incentivizing these referrals becomes a dynamic strategy to amplify brand advocacy, turning satisfied customers into active promoters who willingly share their positive experiences, contributing significantly to a brand’s growth and reputation.

In the landscape of modern marketing, the true champions are those who not only attract new customers but also retain and nurture existing ones. JTS’s marketing expertise is designed to be the ally organizations need in their quest for marketing strategy excellence. By implementing these strategies and leveraging our knowledge, organizations can turn customers into advocates, fostering long-term success and growth.

Posted: April 11, 2024

The digital sphere of marketing makes it customary for customers to encounter an abundance of marketing messages. To distinguish oneself and capture attention in this competitive environment requires strategies beyond generic outreach. Personalization has emerged as a powerful tool for businesses to connect with their audience on a deeper level, going beyond mere names and addresses to deliver tailored experiences that resonate with individual preferences and behaviors.

Why Personalization Matters

Personalization in marketing isn’t just a buzzword. Studies have shown that personalized experiences lead to higher levels of customer satisfaction, increased conversion rates, and greater brand loyalty. Customers today expect businesses to understand their needs and preferences, and personalized marketing is the key to meeting those expectations.

Think about your own experiences as a consumer. When you receive a marketing message that speaks directly to your interests or offers a solution to a problem you’re facing, you’re more likely to take notice and respond positively. On the other hand, generic, one-size-fits-all communications often get lost in the noise or, worse, can leave customers feeling indifferent or even annoyed.

Going Beyond Names and Addresses

At JTS, we understand that true personalization goes beyond simply addressing customers by name or referencing their location. It’s about leveraging data and insights to create customized experiences that resonate with each individual on a personal level.

Our approach to personalized marketing begins with a deep understanding of our client’s target audiences. By analyzing data and tracking customer interactions across various touchpoints, we gain valuable insights into their preferences, behaviors, and purchasing habits. Armed with this information, we can tailor marketing campaigns to deliver the right message to the right person at the right time.

But personalization isn’t just about segmentation and targeting; it’s also about relevance and context. That’s why we prioritize dynamic content and contextual messaging in our campaigns. Whether it’s recommending products based on past purchases, sending targeted promotions for items left in a shopping cart, or delivering timely reminders for upcoming events or milestones, we strive to make every interaction with our client’s customers feel personalized and meaningful.

Driving Engagement and Loyalty

By implementing personalized marketing strategies, see significant improvements in key metrics such as click-through rates, conversion rates, and customer lifetime value. But perhaps even more importantly, build stronger relationships with your customers and foster a sense of loyalty and advocacy that extends far beyond individual transactions.

As consumers continue to demand more personalized experiences from the brands they interact with, businesses must rise to the challenge by embracing personalized marketing strategies. By going beyond names and addresses and delivering tailored experiences that resonate with individual preferences and behaviors, businesses can not only capture the attention of their audience but also foster long-lasting relationships built on trust, relevance, and value. Businesses that fail to prioritize personalized marketing risk falling behind and losing touch with their audience. With JTS as your partner, the possibilities for personalized marketing are endless, and the results are undeniable.