Category: Uncategorized

Posted: May 27, 2025

In the fast-paced, digital-first environment most B2B businesses operate in today, it’s easy to assume that print marketing has taken a backseat or even disappeared entirely. But here’s the reality: print is far from dead. In fact, it remains one of the most powerful, trusted, and effective tools for brand-building, especially in the B2B space.

Why is print still effective?

Because print breaks through digital fatigue. It creates a lasting impression. And when done well, it builds credibility and trust in ways a digital banner ad or email simply can’t match.

Tactile Marketing Creates Tangible Value

When everything lives on a screen, the physicality of print makes a bigger impact. Whether it’s a beautifully designed brochure, a direct mail piece with eye-catching visuals, or a leave-behind booklet at a trade show, print gives your message weight, literally and figuratively.

Studies show that physical marketing materials engage more of our senses, making them more memorable. People are more likely to remember and trust information they’ve seen in print, compared to something they scrolled past on their phone. In the B2B world, where relationships are built on trust and professionalism, that sensory reinforcement gives you a competitive edge.

A Strategic Advantage in a Crowded Market

B2B marketers often face longer sales cycles, larger decision-making teams, and more complex buyer journeys. This is where print marketing shines. It’s not just about grabbing attention. It’s about reinforcing your brand’s value at every touchpoint.

Think about printed sales kits, case studies, or branded welcome packages sent to prospective clients. These tactile, high-touch materials convey a sense of quality, thoughtfulness, and permanence that digital-only materials can’t replicate. And when paired with your digital efforts, they work together to create a cohesive and impactful brand experience.

Print Cuts Through the Noise

Your audience is inundated with emails, social media messages, and online ads daily. Much of it gets ignored or deleted. But a printed piece delivered to a desk? It gets noticed. It gets held. It often gets read. That’s especially true if it’s relevant, well-designed, and offers something useful.

Direct mail is particularly powerful in B2B for this reason. According to the Data & Marketing Association (DMA), direct mail response rates can be up to 9x higher than email. When targeted thoughtfully, it’s a cost-effective way to stand out from the digital clutter and stay top of mind.

Print Builds Credibility and Legitimacy

For B2B brands, credibility is everything. Printed materials provide an immediate sense of professionalism. Whether it’s a business card handed out at a networking event or a well-crafted proposal sent in a branded folder, print signals that your business is legitimate, experienced, and invested in quality.

Moreover, print shows effort. In an age of automation and quick wins, taking the time to produce a thoughtful, custom-printed asset tells your audience that you care—and that you’re serious about doing business.

Integration Is Key: Print + Digital = Better Together

Let’s be clear: this isn’t an either/or decision. The most successful B2B marketers know how to integrate print and digital to amplify results.

For example, use QR codes on print pieces to drive traffic to personalized landing pages. Combine an email nurture campaign with a direct mail touchpoint to boost response. Feature downloadable digital versions of your printed case studies or white papers. Print and digital should support each other to provide a richer, more personalized customer experience.

When to Use Print in B2B Marketing

Here are just a few high-impact opportunities where print marketing can play a major
role:

• Trade Shows and Conferences – Think signage, brochures, flyers, handouts,
  and branded giveaways.
• Client Onboarding Packages – Include branded materials, welcome letters, and
  printed how-to guides.
• Sales Presentations – Leave-behind folders with personalized documents or
  printouts of proposals.
• Direct Mail Campaigns – Targeted outreach to prospects or existing customers.
• Thought Leadership Materials – White papers, industry reports, or branded
  magazines.

Print Is Personal. Print Is Powerful. Print Works.

B2B buyers are human too. They appreciate a thoughtful, well-executed marketing piece that breaks from the norm and respects their time and attention. Print gives your brand a physical presence, reinforces your messaging, and fosters real-world connections that digital can’t achieve alone.

At JTS, we help B2B businesses bring their brands to life through print. Whether it’s a one-off direct mail campaign or a full suite of marketing collateral, we make sure your message lands with impact—and sticks.

Posted: May 15, 2025

Whether it’s a trade show, conference, grand opening, or community celebration, events are one of the most powerful ways to engage your audience face-to-face. But with so many other brands vying for attention, how do you stand out in a crowded room?

The answer is simple: strategic, well-designed print materials.

In the digital age, print is your tactile advantage. It puts your brand in people’s hands, literally—leaving a lasting impression long after the event is over. From eye-catching banners to direct mail that gets people through the door, print can drive traffic, boost engagement, and increase ROI.

Here’s how to make the most of print in your next event marketing strategy.

Start Strong with Pre-Event Direct Mail

The event experience starts before your audience even walks in the door. A targeted direct mail campaign helps create buzz, build anticipation, and increase attendance. A physical mailer stands out and sticks around.

What works well:

• Personalized invites with event details
• Exclusive offers or early access incentives
• QR codes linking to RSVP pages, videos, or sneak peeks

Pro Tip: Direct mail paired with digital channels can increase response rates by up to 118%. Use print to grab attention, and digital to deepen the journey.

Use Large-Format Print to Own Your Space

When it comes to events, visibility is everything. Large-format print materials like banners, table throws, backdrops, and signage help your booth or activation pop. These can help pull people in before they even know what you’re offering.

Consider printing:

• Retractable banners for booth backdrops or entrances
• Floor decals to guide attendees or drive engagement
• Wall signage with bold branding or messaging
• Branded tents or flags for outdoor events

Clear, well-branded signage not only makes your space look professional—it helps visitors understand who you are and what you do at a glance.

Hand Out Materials People Want to Keep

Once you’ve drawn people in, give them something to take away and remember you by. Think brochures, flyers, postcards, or one-pagers that are visually appealing and packed with value. Well-designed print materials tell your story and keep your brand in front of your audience long after the event.

Effective print handouts:

• Product guides and service menus
• Case studies or testimonials
• Promo cards or coupons
• Branded swag with print tags or inserts

Pro Tip: Include QR codes that drive people to your website, portfolio, video, or social media. It’s an easy way to extend the conversation beyond the event.

Don’t Overlook Branded Print Touchpoints

From the little things like name tags and table tents to larger elements like welcome signs and schedules, print builds consistency across your event presence. Every piece should feel like part of a cohesive brand story.

Make sure to print:

• Business cards for team members
• Branded folders for any packets or materials
• Thank-you cards for follow-up after the event

The goal is to reinforce your brand at every touchpoint so it feels polished, professional, and memorable.

Work With a Partner Who Gets It

You don’t have to do it alone. Working with an experienced print partner like JTS can simplify the process—from ideation and design to printing and logistics. We know how to bring event marketing to life and help you get the most from every printed piece.

Whether it’s a one-day expo or a multi-day event series, we’ll help make sure your brand shows up strong, speaks clearly, and stays with your audience long after the lights go down.

Elevate Your Next Event

As we honor National Small Business Week, we want every small business owner to know: You’re not alone. Whether you’re looking to launch your brand, promote an event, or revamp your print materials, JTS is here to help.

JTS is here to help you make a lasting impression. Contact us today to start planning your event marketing strategy and bring your brand to life through impactful print.

Posted: May 6, 2025

Every year, National Small Business Week shines a well-deserved spotlight on the entrepreneurs, makers, and doers who are the heartbeat of our economy. From May 4–10, 2025, communities across the country will be recognizing the powerful impact that small businesses have on job creation, innovation, and community growth. At JTS, we don’t just celebrate small businesses — we partner with them.

Why Small Businesses Matter More Than Ever

Small businesses account for nearly half of all U.S. private sector jobs and represent 99.9% of all U.S. businesses. But more than just numbers, small businesses bring unique value to their communities. They create local jobs, invest in their neighborhoods, and provide personalized service that larger corporations often can’t match.

They also face significant challenges with tight budgets, limited resources, and rising competition. That’s where JTS comes in. We believe in empowering small businesses with high-impact print and marketing solutions that help them stand out, connect with their customers, and grow sustainably.

How JTS Champions Local Business Success

At JTS, we take a collaborative approach to supporting small businesses. We don’t offer one-size-fits-all solutions. Instead, we listen, learn, and build strategies tailored to each business’s goals, audience, and budget. Here are a few ways we help small businesses thrive:

• Brand Visibility Through Print
  First impressions matter. From business cards and brochures to branded packaging and in-store signage, we help small businesses present a polished, professional image that inspires trust and drives engagement.
• Direct Mail that Delivers
  Small businesses often rely on geographic reach. Direct mail remains one of the most cost-effective and powerful ways to target local customers. JTS specializes in data- driven, creative mailers that boost open rates and drive foot traffic and sales.
• Event & Seasonal Campaign Support
  Whether it’s a grand opening, holiday promotion, or local festival, JTS provides everything from flyers and posters to banners and branded giveaways. Our turnkey print solutions make it easy for small business owners to execute memorable, results-driven campaigns.
• Sustainable Printing Options
  Many small businesses care deeply about their community and the environment. JTS offers eco-friendly materials and processes from recycled papers to soy-based inks. It’s our goal to align with these values without sacrificing quality or impact.
• Hands-On Service with Heart
  We understand the hustle. That’s why our team is always ready to consult, support, and guide our small business partners through each step of the process. From concept to delivery, JTS brings experience, creativity, and care to every job.

Let’s Grow Together

As we honor National Small Business Week, we want every small business owner to know: You’re not alone. Whether you’re looking to launch your brand, promote an event, or revamp your print materials, JTS is here to help.

Because when you win, we all win.

Posted: April 22, 2025

Earth Day is a reminder to appreciate and protect our planet. At JTS, we believe that sustainable business practices are not only responsible but essential for long-term success. We are committed to minimizing our environmental footprint through conscientious choices, resource conservation, and community engagement. Here’s how we’re doing our part to make a positive impact on the environment.

Sustainable Printing Practices: We prioritize using eco-friendly inks, recycled paper, and sustainable materials whenever possible. Our partnerships with suppliers ensure that the products we source align with our commitment to reducing waste and conserving resources. By using soy-based and water-based inks, we minimize harmful emissions and pollutants. Additionally, our digital printing processes help cut down on excess waste, as we print on demand rather than producing large quantities that may end up unused. This not only reduces waste but also minimizes energy consumption throughout the printing process.

Reducing Waste and Recycling: We take waste reduction seriously, which is why we’ve implemented comprehensive recycling programs across all of our facilities to ensure that paper, cardboard, and other materials are properly recycled. We encourage our team members to practice mindful resource use, whether it’s by reusing packaging or opting for digital solutions instead of paper where possible. Our commitment extends
beyond our own practices, as we also educate our clients about eco-friendly printing options. We help businesses choose sustainable materials and designs that reduce environmental impact while still delivering high-quality, impactful marketing materials.

Energy Efficiency and Resource Conservation: We continually look for ways to reduce our energy consumption and enhance efficiency. This includes investing in energy- efficient equipment, utilizing programmable thermostats, and optimizing our lighting systems. Our goal is to minimize the carbon footprint of our operations while maximizing productivity and output.

Supporting Local and Sustainable Partners: Working with local vendors and suppliers not only supports our community but also reduces carbon emissions associated with long-distance transportation. We carefully vet our partners to ensure they align to a shared commitment to sustainability and ethical practices.

Educating and Empowering Our Team: Sustainability is a core part of our company culture. We empower our employees to make environmentally conscious choices both at work and in their personal lives. Regular training and educational initiatives ensure that our team remains informed and engaged with sustainable practices.

Join Us in Making a Difference This Earth Day
We’re proud to reaffirm our commitment to environmental stewardship. Whether it’s through sustainable printing, waste reduction, energy conservation, or community engagement, JTS is dedicated to creating a greener future. We encourage other businesses and individuals to take proactive steps toward sustainability. Together, we can make a lasting impact on our planet.

Posted: April 11, 2025

April is International Customer Loyalty Month. It’s a time to recognize and celebrate the customers who make our businesses flourish. At JTS, we know that customer loyalty isn’t just a goal — it’s the foundation of our success. That’s why we go above and beyond to build long-lasting relationships and ensure our clients feel valued and appreciated every step of the way.

Building Lasting Relationships

Customer loyalty doesn’t happen overnight. It’s built on trust, communication, and delivering consistent value. At JTS, we take pride in cultivating relationships that go beyond transactions. Whether through personalized communication, attentive support, or solutions that genuinely meet our clients’ needs, we always put our customers first.

One way we do this is by actively listening to feedback. We believe that understanding our clients’ challenges and goals is essential to providing the best possible solutions. By staying engaged and responsive, we not only meet but exceed their expectations, time and time again.

Exceptional Customer Support

Customer loyalty is rooted in exceptional support. At JTS, our dedicated team works tirelessly to provide timely assistance and proactive problem-solving. We don’t just respond to inquiries; we anticipate needs and offer solutions before issues arise. Our commitment to clear, open communication means clients always know what to expect and feel supported throughout their journey with us.

Creating Tailored Solutions

Every client is unique, and their needs are constantly evolving. That’s why we take a tailored approach to every project, offering customized strategies that align with each client’s objectives. By focusing on personalized solutions, we help businesses grow while building trust and loyalty along the way.

One example of our customer-first approach is our commitment to transparency. Whether discussing project timelines, costs, or progress, we keep our clients informed and empowered to make confident decisions. It’s this dedication to openness and accountability that fosters lasting partnerships.

Recognizing and Rewarding Loyalty

At JTS, we don’t take customer loyalty for granted. We know it’s earned through consistent effort and unwavering dedication. That’s why we regularly recognize and reward our loyal clients. From personalized appreciation messages to exclusive offers, we make sure our clients feel valued and appreciated for their continued support.

Going Above and Beyond

Ultimately, building customer loyalty means going the extra mile. Whether through small gestures of appreciation or large-scale initiatives designed to boost client success, we consistently demonstrate our commitment to our customers. It’s about being there when it matters most and delivering on our promises.

As we celebrate International Customer Loyalty Month, we want to extend a heartfelt thank you to all of our amazing clients. Your trust and partnership mean the world to us, and we’re honored to be part of your journey. Let’s continue to build on this foundation of loyalty and success—together.

Posted: April 4, 2025

In an increasingly digital world, it’s easy to assume that traditional marketing methods like direct mail are outdated. However, nothing could be further from the truth. Direct mail remains a powerful, effective tool when used strategically and it’s far from being replaced by digital tactics. In fact, when done right, direct mail advertising delivers impressive results and a strong return on investment (ROI).

Why Direct Mail Still Works

One of the primary reasons direct mail continues to drive results is its tangible and tactile nature. Unlike digital ads that can be easily scrolled past or deleted, a well-crafted physical piece captures attention and leaves a lasting impression. Studies consistently show that people trust and remember print materials more than digital
content, and they often spend more time engaging with physical mail than digital ads. Many believe that digital ads are superior because of their ability to tightly target key audience segments. Well, direct mail can do that, too. Savvy marketers can segment audiences based on location, demographics, and, when combined with the right data, also be tailored based on past purchases, or interests. This precision targeting allows businesses to deliver relevant messages directly into the hands of potential customers. In addition, direct mail offers measurable results through tracking mechanisms like QR codes, personalized URLs (PURLs), unique discount codes, and other uniquely identifying mechanisms.

Key Strategies for Maximizing ROI with Direct Mail

To ensure your direct mail campaigns deliver optimal ROI, it’s crucial to implement proven strategies that enhance engagement and drive responses. Here are the top tactics to consider:

• Personalization Is Key
  People respond positively to messages that feel personal and relevant. Use data insights to tailor your direct mail pieces to the recipient. Incorporate their name, reference past interactions or purchases, or highlight products they’ve shown interest in but haven’t yet bought. Personalization not only grabs attention but also builds an important emotional connection.

• Integrate Direct Mail with Digital Campaigns
  Direct mail doesn’t have to stand alone. In fact, integrating it with digital marketing campaigns amplifies its impact through a multi-channel approach. Include QR codes that lead to landing pages, digital offers, or social media profiles. Track engagement with unique URLs or coupon codes that can be redeemed online. By merging physical and digital strategies, you create a multi-channel experience that boosts brand visibility and customer interaction.

• Design with Impact
  The design of your mail piece matters. Bold visuals, compelling headlines, meaningful copy, and a clear call to action (CTA) are essential. High-quality printing and finishing options, like glossy or textured paper, can make your message stand out. Use eye-catching colors and images that align with your brand while clearly communicating the value of your offer.

• Make Your Offer Irresistible
  Your direct mail piece should include an irresistible offer that motivates recipients to take action and a simple, easy way for them to complete that action. Whether it’s a limited-time discount, a free consultation, or a special event invitation, make the offer clear and compelling. Emphasize the benefits and create a sense of urgency to encourage quick responses.

• Test and Optimize
  Not every campaign will be a home run, and that’s okay. The key to long-term success is testing various approaches and learning from the data. A/B testing allows you to compare different designs, messages, and offers to see which performs best. Analyzing metrics such as response rates, conversions, and ROI will guide future campaign adjustments.

The Bottom Line

Direct mail advertising remains an invaluable tool for businesses that want to stand out from the digital clutter. By leveraging personalization, integrating with digital campaigns, focusing on impactful design, crafting irresistible offers, and continuously optimizing through testing, you can maximize your direct mail ROI and keep your brand top of mind.

Want to see how direct mail can work for your business? Contact us today to craft a campaign that delivers results!

Posted: March 26, 2025

March Madness isn’t just a tournament — it’s a battle for greatness. It’s a high-stakes, high-energy competition where only the best rise to the top. Every pass, every play, every shot matters. The same is true for your marketing.

The brands that stand out don’t play it safe. They innovate, strategize, and execute with precision. They don’t just enter the game — they own the court.

Marketing with a Champion’s Mindset

The Drive to Win – The teams that make it through the madness don’t just show up. They outwork, outthink, and outplay the competition. In marketing, that means using every tool available to break through the noise. Print marketing delivers presence, impact, and real engagement.

Innovation & Execution – Championship teams push the limits of what’s possible. They adapt, evolve, and find new ways to win. The best marketing does the same. A high-impact printed piece isn’t just an ad. It’s an experience. From stunning visuals to premium textures and finishes, print transforms marketing into something people want to hold onto.

Creating Unforgettable Moments – The thrill of a game-winning shot. The energy of a roaring crowd. The electricity of a moment that sticks with you forever. That’s the power of March Madness. And that’s the power of print marketing. It’s not fleeting. It’s not forgettable. It’s a real, lasting connection between your brand and your audience.

This Is Your Moment — Take the Shot

Marketing is a game of strategy, execution, and impact. The competition is fierce. The stakes are high. And only the bold make it to the top.

Don’t sit on the sidelines. Step up. Take the shot. And win with print.

Let’s create something unforgettable. Contact us today.

Posted: March 20, 2025

Spring is a season of transformation. Nature reawakens, turning dormant landscapes into vibrant, thriving environments — fresh, vibrant, and full of possibility. Print marketing follows a similar path in an era dominated by digital advertising and online interactions.

In a world where screens demand our constant attention, print offers something different: presence, permanence, and authenticity. Much like spring, print is about renewal, reawakening, and rediscovering the things that truly matter.

What Spring and Print Have in Common

They Are Both Tangible – A printed piece, like the first blossoms of spring, engages the senses in a way that most other mediums simply can’t. You can touch it, feel the weight of the paper, admire the texture and the craftsmanship. It’s real. It’s present.

They Create Moments of Pause – Spring has a way of making us slow down, step outside, breathe, and take in the world around us. Print does the same. It interrupts the hustle and bustle of everyday life, offering a moment of quiet, a space to focus and engage deeply without distraction.

They Leave a Lasting Impression – A beautiful landscape in full bloom lingers in the mind long after you’ve taken in its beauty. So does a well-crafted print piece. Unlike an ad that disappears with a click, a printed piece sticks around — on desks, countertops, and in the hands of those who receive it.

They Mark a Fresh Start – Spring is a time for renewal, for clearing away the old and making space for the new. Similarly, print allows brands to refresh their message, present themselves in a new light, and reconnect with audiences in a more intentional, meaningful way.

But here’s where they differ—spring happens on its own. Print requires intention.

The flowers will bloom, the trees will bud, the world will wake up — whether we do anything or not. But for print to be effective, it takes thought, strategy, and a skilled partner to help execute.

A beautiful printed piece isn’t an accident; it’s a deliberate choice. From the weight of the paper to the richness of the ink, every detail is a conscious decision —a reflection of a brand that values substance and quality.

As the world rushes forward, print allows us the opportunity to reach out to people, captivate their senses, tell a story, create lasting memories, and deliver exception results.

If you’re looking for a way to connect with your audience in a meaningful, lasting way, print may just be the answer. It’s not fleeting. It’s not disconnected. It’s something real — just like the best moments of spring.

Let’s bring your brand to life with print this season. Contact us today to create something truly unforgettable.

Posted: March 17, 2025

St. Patrick’s Day reminds us that luck can be thrilling, but in marketing, success isn’t found at the end of a rainbow—it’s built with strategy. The real “pot of gold” lies in a data-driven, multi-channel marketing approach that blends print marketing, direct mail campaigns, and digital advertising—a winning trio that delivers both instant engagement and long-term brand loyalty.

Rather than treating these as separate tactics, today’s most successful brands weave them together to maximize reach, deepen customer relationships, and drive impressive ROI. Let’s explore how merging print, direct mail, and digital marketing creates a high-impact strategy that turns prospects into loyal customers.

Why an Integrated Marketing Strategy Strikes Gold!

Marketing isn’t print vs. digital. It’s print + digital. It’s about harnessing both for maximum impact. Each channel has its own strengths, and when combined, they create a synergy that stands out and amplifies results.

Print Creates a Lasting Impression – Premium print materials give brands a tangible presence that customers trust and remember. A well-designed brochure, flyer, or catalog provides a lasting touchpoint that stands out in a digital world.

Direct Mail Breaks Through the Noise – With email inboxes overflowing and online ads everywhere, direct mail commands attention and feels more personal. A beautifully designed postcard, promotional mailer, or note creates a memorable brand experience.

Digital Marketing Drives Real-Time Engagement – Social media, email marketing, and paid ads provide real-time customer interactions and deliver measurable insights that fine-tune campaign success.

By combining these three powerhouses, businesses can increase brand visibility, build credibility, and drive conversions — no leprechaun required.

Turn Print and Direct Mail into Digital Gateways

• Incorporate QR codes, personalized URLs (PURLs), and social media handles
  on printed materials to guide customers to your website, landing page, or online
  store.
• Use direct mail as a follow-up tool to re-engage website visitors or dormant and
  inactive email subscribers, leading them back to your digital platforms.

Leverage Digital Insights for More Targeted Print and Mail Campaigns

• Retarget online visitors with a personalized postcard, catalog, or exclusive discount offer to reinforce interest and drive conversions.
• Send direct mail pieces based on past purchases or browsing behavior, ensuring every touchpoint feels tailored and relevant.

Create a Multi-Touchpoint Marketing Campaign

• Kickstart your strategy with a digital ad campaign, follow up with a direct mail piece, and seal the deal with an email reminder.
• Utilize print materials at events, trade shows, or in-store promotions to capture leads and drive them to your online platforms.

Boost Social Media Engagement with Print and Direct Mail

• Run a social media contest where participants scan a QR code from a postcard to enter.
• Send exclusive invitations via direct mail for webinars, virtual events, or members-only online promotions.

This 360-degree marketing approach ensures your brand stays top-of-mind, driving awareness, engagement, and conversions at every touchpoint.

St. Patrick’s Day is a time for luck, but in marketing, getting to the end of the rainbow comes from a well-planned strategy. Businesses that combine print, direct mail, and digital marketing create a high-performing, multi-channel approach that expands brand reach, strengthens customer loyalty, and increases revenue.

Ready to Find Your Marketing Pot of Gold?

Contact JTS today to craft a fully integrated marketing campaign that turns strategy into success! Whether it’s premium print materials, high-impact direct mail, or cutting-edge digital marketing, we’ll help you build a marketing mix that drives real, measurable results.

Posted: February 7, 2025

HARTLAND, Wis., Feb. 10, 2025 (GLOBE NEWSWIRE) — JTS, a leading provider of integrated marketing services, today announced its acquisition of Madison-based AM Solutions as part of its strategic growth plan. The acquisition also coincides with the relaunch of JTS’s brand, dropping “Direct” from its name to better reflect its expanded capabilities and diverse service offerings.

This dual milestone marks a new era for the 25-year-old marketing company, which has evolved from a direct mail and printing powerhouse into a robust, data-driven marketing solutions provider. The rebrand and acquisition align with JTS’s vision to offer clients a more comprehensive, personalized approach to achieving marketing success across multiple channels.

“AM Solutions has built a strong reputation for client satisfaction and expertise, which makes them a natural fit for JTS,” said JT Shinners, CEO of JTS. “By integrating AMS’s talented sales and production teams and advanced capabilities, such as high-speed inkjet printing, intelligent inserting, and large-format printing, we are taking our services to the next level. This acquisition positions us to offer even more tailored solutions that meet the ever-evolving needs of our clients.”

The AM Solutions facility in Edgerton will remain fully operational, with no disruption to AMS’s ongoing operations, allowing AMS’s talented team to ensure seamless service for their existing clients. JTS will leverage AMS’s resources and expertise in high-speed inkjet printing, large-format printing, and intelligent inserting to enhance its existing offerings. These capabilities strengthen JTS’s extensive service lines, which already includes direct mail campaigns, digital and mobile marketing services, offset printing, print-on-demand, and data-driven insights.

Dean Gille, President of AM Solutions, shared his enthusiasm for the partnership: “Joining forces with JTS is an exciting step for AM Solutions. Their resources, vision, and commitment to innovation will open new doors for our employees and customers. Together, we’ll be able to provide a broader range of marketing solutions while continuing to deliver the outstanding service our clients have come to expect.”

As part of its rebranding, JTS has also unveiled a new logo, website, and brand platform to reflect its expanded vision. The company now provides a high-touch agency approach, using geolocation, household demographics, online behaviors, and interests to help clients precisely target their audiences and maximize ROI.

“The rebranding isn’t just about a new name and logo; it’s about who we are today and the value we bring to our clients,” added Shinners. “We’ve grown beyond direct mail to offer comprehensive marketing solutions that integrate seamlessly across channels. It’s all about helping our customers succeed with precision and personalization.”

The acquisition of AM Solutions follows JTS’s earlier acquisition of MTI Connect in spring 2024, further expanding its reach and capabilities.

Todd Hanle, Founder and CEO of Todd Hanle Marketing Partners, who worked with JTS on the rebranding effort, said, “This is a pivotal moment for JTS. Diversification is crucial for growth, and JTS is leading the way — not only transforming their business but also empowering their clients to achieve remarkable results.”

About JTS
JTS is a customer-centric marketing solutions provider that helps businesses of all sizes create meaningful connections with their audiences through innovative, data-driven strategies. With over 25 years of proven expertise, JTS leverages advanced technologies and a highly collaborative approach to deliver targeted omnichannel campaigns, including direct mail, digital and mobile marketing, and print-on-demand solutions. Guided by our core values of integrity, innovation, and partnership, we are committed to empowering our clients to achieve sustainable growth and measurable results. Headquartered in Hartland, Wisconsin, JTS delivers personalized solutions that inspire action, build trust, and drive success. For more information, visit www.jtscorp.com.

About Todd Hanle Marketing Partners
Todd Hanle Marketing Partners is a dynamic, full-service marketing agency dedicated to driving growth and success for businesses through comprehensive and impactful marketing solutions. From branding and advertising to digital marketing, content creation, and campaign management, we deliver tailored strategies designed to engage audiences and exceed business objectives. With a collaborative approach and a deep commitment to client success, we partner with our clients to transform and build stronger brands, elevate and foster meaningful stories, and drive measurable results. For more information, visit www.toddhanle.com.